Princeton NJ Non-Profit Press Releases

Church & Dwight Joins the Sourland Conservancy For a Fun Planting Day

May 13, 2025 (Pennington, NJ) – In a powerful show of community partnership, Church & Dwight recently joined forces with the Sourland Conservancy to help protect Curlis Woods from the growing threat of beech leaf disease. The disease, which has rapidly spread across the region, poses a serious risk to the area's mature beech tree population.

To mitigate the damage and build long-term forest resilience, volunteers planted 225 native trees— a mix of oaks and hickories—species well-suited to thrive as the forest canopy changes. These proactive efforts will help maintain ecological balance and safeguard native habitats from invasive species.

"This work is about more than planting trees—it's about stewardship," said Robert Aluck, Director of Stewardship at the Sourland Conservancy. "Without intervention, the forest understory in places like Curlis Woods is at serious risk due to high deer populations and invasive plants. We are incredibly grateful to Church & Dwight for stepping up and setting an example of environmental leadership."

As if to offer a sign of encouragement, a pair of pileated woodpeckers made a timely appearance during the planting—an uplifting reminder of nature's presence and resilience.

The Sourland Conservancy continues to rely on the support of volunteers and community partners to preserve and restore the unique Sourland Mountain Region.

About the Sourland Conservancy
The Sourland Conservancy is a non-profit organization dedicated to protecting, promoting, and preserving the ecological and historical resources of the Sourland Mountain region. Through education, advocacy, and stewardship, the Conservancy works to sustain this critical habitat for future generations.