Princeton NJ Events Calendar

Retaining Donors and Engaging Supporters - Monthly Roundtable, Central NJ Women in Development (WID)

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Thursday March 18, 2021
12:00 PM

The facts are all there – long-term, repeat donors, help you raise more money efficiently. Only 19% of first-time donors will make a second gift; however, 63% of second-time donors go on to make another donation! Join Amy Boroff, WID Board Member and Non-Profit Strategist with amplifi, to discuss strategies to retain these first and second-time donors... while engaging our 2020 supporters. After all, even though it is more cost-efficient to increase your current donors' lifetime value than it is to acquire new ones – 2020 was unique. We'll brainstorm together (in breakout rooms) to turn gala, webinar, zoom, and virtual 2020 supporters into donors!

Cost: FREE to WID Members

Registration link: https://widmercer.org/events